Brooklyn, New York
Business Operations + Marketing Manager
Sept 2022 - Oct 2023
STUDIO is a 3,000+ square foot facility in Williamsburg, Brooklyn, used for events, seminars, shoots, and live-streaming. It is the second business of Nick Arrojo’s ARROJO Studio LLC in Manhattan. During my time at ARROJO, I also led business operations and marketing at STUDIO, focusing on:
Creating a comprehensive STUDIO guide for potential clients
Managing inquiries via phone and email
Organic marketing of STUDIO to hundreds of clients
Doubling bookings and generating $14,000 in revenue
Serving as the main contact for client rentals
Establishing a partnership with CLICS Color, the first ever AI-driven hair color company
Designing an outline/mockup for the STUDIO website
STUDIO Instagram
For a few months, I managed the STUDIO Instagram page and focused on:
- Creating three visually appealing carousel posts, which are still pinned
- Gaining 210 followers in two months through organic marketing
- Designing highlight covers
- Crafting a mockup Instagram ad for promotion